The betting industry is an incredibly attractive proposition to investors. We've seen numerous new bookies pop up in recent times backed by big investment so it's always good to see a new independently owned player enter the field. That's what we have in Betsid who have grown from the offshoot of a catering company into a fully fledged online betting operator. In our Betsid review we look at the pros and cons of opening an account with this exciting new bookie including details of the Betsid welcome bonus.
Betsid are still a relatively unknown bookie to most punters but their founder, Simon Rigby, is very well known in Lancashire and surrounding areas. Rigby is a serial entrepreneur who has started and/or been on the board of a large number of businesses based including a company who focused on providing the catering service at Deepdale, the home stadium of Preston North End.
Always one to look for new opportunities, Rigby worked with his team to provide a betting element to their service at Preston matches. It was from that small acorn that Betsid was born. Before long Betsid shops began popping up in Lancashire as well as a popular telebet service but that growth was not enough for this ambitious bookie and their owner.
Whilst remaining true to the area they are from and their family owned roots, Betsid have signed deals with other companies in the betting industry to create an impressive online presence. That includes both a sportsbook and casino and gaming products and the most impressive thing is that Betsid are just getting started.
In their attempts to win customers and show what they are all about Betsid have put together a welcome bonus that comes in two parts. Taking advantage of this new customer offer is very easy. Simply click one of the links to Betsid on our site and complete the signup process. After entering the required details you must make an initial deposit of at least £10.
It's now time to place your qualifying bet. You can bet on any event of any of the numerous sports that Betsid quote prices on but must ensure that your very first bet is for £10 or more and is struck at odds of evens (that's 2.0 in decimal odds) or greater. That's all you have to do. Now, just watch your bet come in and if it's a winner, happy days. If the bet loses, Betsid will refund your £10 with a £5 free bet to place on the sportsbook and £5 to use on the Betsid casino.
As well as an option to sign up via the Betsid casino welcome offer which is a 100% first deposit bonus worth up to £100 (wagering requirements apply) Betsid have a host of promotions for their current customers. It would be nice to see Betsid introduce a few more of these two reward the loyalty of their users but they do have regular Acca Insurance offers which offer money back as a free bet if one leg of your 5+ fold accumulator loses, price boosts which are updated daily and generous giveaways on their slots and gaming products.
Betsid don't have the vast funds of many of their competitors so there is a limit on what they can do on their own. That has mandated Betsid signing deals with third party providers including FSB Tech who are one of the most highly respected providers of sportsbooks in the industry.
What that means for punters is that the Betsid website has a familiar feel about it. It's been heavily branded in Betsid's blue and white colours and contains their logo in many places but the interface is largely the same as many of the other bookies who have their online sportsbooks provided by FSB Tech.
Betsid may find that it's tough to differentiate themselves from the competition but for punters is pretty much all good news. That familiarity means the site feel intuitive even on your first visit. Finding your way between the vast selection of markets and odds is surprisingly easy whilst current in-play markets are displayed right on the homepage. You're also able to partake in Betsid's latest promotions with just a couple of clicks.
Betsid understood that they lacked the required expertise and financial clout to design their own online sportsbook and the same is true when it comes to putting together a trading team. By using a third party provider for their pricing feed Betsid are a little limited in terms of the value they can offer to their customers but the flip side is the ability to offer prices on a huge number of sports and events.
In-play betting is a real strength of the Betsid offering. There is almost always an event to get involved in and the number of markets which are traded in-play is already impressive and growing all the time.
Among the improvements that Betsid can make in terms of offering a well rounded product to their customers is live streaming. The inability to watch any live sporting action is particularly disappointing given just how good Betsid's in-play betting offering is and that the stats they offer for events currently taking place are far from the best amongst their competitors.
Betsid clearly understand that the future of online sports betting will increasingly be based around mobile devices. That's why they agreed to work with FSB Tech who have taken a mobile first approach for some time yet.
The Betsid site looks and arguably works even better on mobile devices than it does on a desktop. The mobile experience is slick, reliable and full of the features you'll find on if visiting from a laptop or desktop PC. The speed with which you can find a market and get a bet on is vital to mobile betting and we're happy to say that Betsid do very well in that regard.
Betsid offer a very good cash out product which allows punters to secure profit from their bets whilst the event is still taking place. It's easy to find your current positions and quick to get out of a bet once you've made your decision.
Betsid's website operates under a specific section of FSB Tech's license. FSB are regulated by the Gambling Commission of the UK to provide online sportsbooks for other companies and Betsid are named under the white label section of that license. That makes the picture a little more complicated than with the bigger bookmakers who have their own licenses but new customers can rest assured that Betsid have passed all the required regulatory checks for each of the jurisdictions in which they operate.
One of the key reasons that a number of bookies choose to base their sportsbooks on the FSB set up is the importance with which they treat security. Customer information and all financial transactions are protected with a combination of firewalls and state of the art encryption whilst they make it clear how personal information is used.
Should you have any questions about the way that Betsid keep their customers safe, the rules within which they operate or run into any problems their customers support team can be contacted via the Contact Us page if you are logged into your account. If you're not yet a Betsid customer you can still get in touch with them at firstname.lastname@example.org.